Employment and environment under the Brussels spotlight

An initiative from the Brussels Regional Government called “The Alliance – Employment and Environment” will for the first time be presented at the Entrepreneurship Fair at Tour & Taxis, 19 and 20 March in Brussels. Arctik has been selected to develop the initiative into the success it promises to be.

The Alliance aims to make the Brussels economy more sustainable whilst creating new jobs. During the fair, entrepreneurs who want to create a sustainable business will have the opportunity to consult entrepreneurs that have successfully created profitable and sustainable businesses.

The event, that will attract an estimated 12 000 visitors, with 250 booths, is a genuine opportunity to point a spotlight on the Alliance and its aims. Arctik will take the lead in providing networking opportunities between visitors and green businesses, whilst also improving Alliance’s visibility.

Arctik has been contracted by the Brussels Environment Ministry to deliver impactful communication activities. As part of this commitment, Arctik will support and provide the Alliance with the development of key messages. In addition, Arctik is building and maintaining media relations to increase Alliance’s media coverage prior to the fair. On-site, Arctik team will both man the stand and moderate conferences ensuring that the added value of green businesses is visible.

Get more information on the Alliance and on the fair

Listen to the Radio spot in Dutch or the Radio spot in French .